Andrew Parra
Andrew Parra is a skilled e-commerce and web development specialist with a passion for helping businesses expand their digital presence. With a strong background in Shopify store creation, Amazon integration, and SEO-driven advertising strategies, Andrew brings a unique blend of technical expertise and market insight to his work. Known for his dedication to quality and client satisfaction, he has built a reputation for delivering tailored, results-oriented solutions that drive online growth and brand visibility. Andrew’s commitment to innovation and efficiency makes him a valuable partner for businesses aiming to succeed in today’s competitive e-commerce landscape.
Our Partners
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Developed a comprehensive e-commerce website for Manfredi Barbera USA, a premium Italian olive oil brand, to enhance its presence in the U.S. market. The project involved creating a visually appealing and user-friendly Shopify store, optimizing product pages for key offerings like Lorenzo #5 and Anniversario, and implementing a seamless shopping experience. SEO strategies were integrated to boost online visibility, and the design was crafted to reflect the brand’s heritage and commitment to quality, bringing the taste of Italy closer to American consumers.
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Website Redesign & Modernization – 6ave.com E-Commerce Content Manager, iBuy (6th Avenue Electronics) Led the end-to-end redesign and modernization of 6ave.com, a leading electronics e-commerce platform. The project focused on improving the site’s usability, performance, and visual appeal to align with contemporary user expectations and increase conversion rates. Key contributions included: Developing a modern, responsive design optimized for both desktop and mobile. Enhancing site navigation and product discovery with updated category structures and intuitive filters. Collaborating cross-functionally to ensure seamless integration of backend systems and product data. Implementing SEO best practices and performance optimizations to improve search visibility and load times. Redesigning product pages to highlight value propositions, improve image display, and streamline the checkout process. The result was a significantly improved user experience, reduced bounce rate, and stronger brand presence in a competitive online retail environment.